Digital Marketing
digital marketing!
is the use of websites, apps, mobile devices, social media, search engines, and other digital means to promote and sell products and services.
Types of Digital Marketing:
Digital marketing can be broadly broken into the following categories:
affiliate marketing
content marketing,
email marketing,
marketing analytics,
mobile marketing,
pay-per-click,
search engine optimization
social media marketing.
Advantages of Digital Marketing:
Better Brand Awareness
Wide Customer Reach
Increased Customer Engagement
Real-Time Customer Feedback
Data-Driven Decision-Making
Greater Market Share
Cost-Effectiveness
High Return on Investment
Competitive Advantage
Boosted Sales
Scope of Digital Marketing:
According to a survey by Forbes magazine, 82% of consumers shop or conduct research online. Companies have introduced visibility through digital platforms to close the gap between customers and brands. India is the second-largest country in terms of population and active internet users, with a population of almost 2 billion. This makes it one of the biggest markets, and the market’s soaring demand reflects the vast growth potential of the nation.
From strategists who devise comprehensive online marketing plans to content creators who craft compelling messages and from data analysts who extract valuable insights to social media managers who engage with audiences, the digital marketing industry offers a diverse array of roles. These professionals collaborate to harness the power of the digital landscape, driving brand awareness, customer engagement, and, ultimately, business growth. Whether you’re interested in SEO, email marketing, paid advertising, or social media, there’s a digital marketing role suited to your strengths and passions.
The different roles available in this arena are :
Digital Marketing Manager
Digital Marketing Specialist
Digital Marketing Executive
Digital Marketing Analyst
SEO Copywriter
SEO Executive
Content Marketing Specialist
Content Marketing Analyst
Why join our institute :
TIP – Training Institute in Pune is a pioneer in training Institutes providing various professional training courses for multiple technologies. Proficient professionals and experts constitute an institute. We are working on technological domains as a centre for education to give a comprehensive and most exceptional learning experience in various technologies. TIP is the Leading Professional Training Institute for SEO, Digital Marketing Courses in Pune. We also offer other IT Training’s like AngularJS, MVC, Python, Salesforce, Data Science, AI, Blockchain Hadoop, RPA (Blue Prism, Automation Anywhere, and UI Path) Informatics, Selenium. Our Specialty is that we provide Hands-on Training for all Courses, and All Trainers at our Institute are from MNC’s.